Spotting New Trends
As Entrepreneurs, we all love to spot new trends and get into niche markets. This month, the Trend Watching Report has answered the top 15 trend questions readers have. My favorite question is “How Do I Become a (Better) Trend Spotter?” In their answer, the Trend Watching crew make it clear that you are not always your own customer. They remind entrepreneurs to keep their professional interests broader than just personal interest, and to watch for what other people are interested in. Just because you wouldn’t buy it, doesn’t mean there isn’t a market for it.
-Katrina
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