Collecting from Customers
A lot of business owners hate chasing down customers for payment - rather than ask, a lot of them let it go. Big mistake. You don’t want to send out a message to the market that you work for free. But at the same time, very few of us have any training in effective collection techniques.
That’s why I really like this article in the Wall Street Journal - Eight Steps for Effective Collection Calls. Martin Sher, co-chief executive officer at AmSher Receivables Management, outlines 8 easy steps for collecting on those unpaid invoices. As he says, “The people who get paid are those who ask.”
Check out the article here.
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